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Rahman, Z. and Kumaran, S. and Zanuddin, H. and Nasir, M.H.N.M. (2017) SM Analytics: Impact of SM Engagement Metrics on Online Purchase Intention. Journal of Engineering and Applied Sciences, 12 (2). pp. 283-289. ISSN 1816-949X, DOI https://doi.org/10.3923/jeasci.2017.283.289.