Items where Author is "Mohd Salleh, Noor Akma"

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Article

Lone, Ahsan Naeem and Mohd-Any, Amrul Asraf and Mohd Salleh, Noor Akma (2021) Social media agencies and clients: A resource integration approach. Journal of Business-to-Business Marketing, 28 (4). pp. 369-394. ISSN 1051-712X, DOI https://doi.org/10.1080/1051712X.2021.2012080.

Waqas, Muhammad and Hamzah, Zalfa Laili and Mohd Salleh, Noor Akma (2021) Customer experience with the branded content: A social media perspective. Online Information Review, 45 (5). pp. 964-982. ISSN 1468-4527, DOI https://doi.org/10.1108/OIR-10-2019-0333.

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