Items where Author is "Liu, Xiao"

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Article

Liu, Xiao and Zheng, Xiaoyong (2024) The persuasive power of social media influencers in brand credibility and purchase intention. Humanities & Social Sciences Communications, 11 (1). p. 15. ISSN 2662-9992, DOI https://doi.org/10.1057/s41599-023-02512-1.

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