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Li, Mengfan and Zhang, Jian and Alizadehsani, Roohallah and Plawiak, Pawel (2024) A Multi-Channel Advertising Budget Allocation Using Reinforcement Learning and an Improved Differential Evolution Algorithm. IEEE Access, 12. pp. 100559-100580. ISSN 2169-3536, DOI https://doi.org/10.1109/ACCESS.2024.3429359.