Ong, T.F. and Musa, G. (2014) Examining the influences of experience, personality and attitude on SCUBA divers’ underwater behaviour: a structural equation model. Tourism Management, xxx. pp. 1-14. ISSN 0261-5177,
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Abstract
This study examines and extends the empirical evidence of the causal relationships among experience, personality and attitude on the behaviour of scuba divers. The empirical data were collected from divers (n = 413) in the five most popular islands for scuba diving in Malaysia. Measurements of diving attitude, experience and underwater behaviour were developed based on the literature and expert opinions. The ‘Big Five’ model was utilised to measure the personality of divers. Data were analysed using the structural equation modelling to examine the relationships among the constructs. Past experience was found to be the most important factor in explaining divers’ underwater behaviour, followed by diving attitude and personality. Diving attitude partially mediates the relationships between experience and underwater behaviour. The paper discusses some of its theoretical and managerial ontributions which could facilitate the design and management of potential detrimental impacts caused by divers in the marine environment.
| Item Type: | Article |
|---|---|
| Funders: | UNSPECIFIED |
| Uncontrolled Keywords: | Underwater behaviour; Diving attitude; Personality; Diving experience |
| Subjects: | G Geography. Anthropology. Recreation > GV Recreation Leisure |
| Divisions: | Faculty of Business and Economics > Dept of Business Policy and Strategy |
| Depositing User: | Ms. Wati Yusuf |
| Date Deposited: | 10 Jun 2014 01:36 |
| Last Modified: | 10 Jun 2014 01:36 |
| URI: | http://eprints.um.edu.my/id/eprint/10411 |
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