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Jabeen, Sahira and Cheong, Cecilia Yin Mei (2024) Multimodal narrativity in a Pakistani TV advertisement: A socio-semiotic and narratological analysis. Social Semiotics, 34 (1). pp. 61-81. ISSN 1035-0330, DOI https://doi.org/10.1080/10350330.2022.2043723.
Nikitina, Larisa and Furuoka, Fumitaka (2024) Words of scents: A linguistic analysis of online perfume reviews. Linguistics Vanguard, 9 (1). pp. 205-214. ISSN 2199-174X, DOI https://doi.org/10.1515/lingvan-2022-0135.
Salihu, Hauwa and Kaur, Sheena (2024) Identity development and practices in the Kano Kantin Kwari business community in Nigeria. Southern African Linguistics and Applied Language Studies, 42 (1). pp. 35-48. ISSN 1607-3614, DOI https://doi.org/10.2989/16073614.2023.2184705.
Wu, Ying Qi and Cheong, Cecilia Yin Mei (2024) Corporate branding of academic institutions: Semiotic communication of logos and names. Journal of Marketing for Higher Education, 34 (1). pp. 321-343. ISSN 0884-1241, DOI https://doi.org/10.1080/08841241.2021.1989544.