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Khan, H.H. and Naz, I. and Qureshi, F. and Ghafoor, A. (2017) Heuristics and stock buying decision: Evidence from Malaysian and Pakistani stock markets. Borsa Istanbul Review, 17 (2). pp. 97-110. ISSN 2214-8450, DOI https://doi.org/10.1016/j.bir.2016.12.002.