UM Research Repository

Items where Subject is "H Social Sciences > HF Commerce > Business > Advertising"

Library of Congress Subject Areas (2)
- H Social Sciences (2)
  - HF Commerce (2)
    - Business (2)
      - Advertising (2)

Group by: Creators | Item Type

Jump to: H | W

Number of items at this level: 2.

H

Harun, Z. and Tajudeen, Farzana Parveen (2021) Instagram marketing: Understanding the adoption factors for small and medium enterprises. International Journal of Internet Marketing and Advertising, 15 (5-6). pp. 527-549. ISSN 14775212, DOI https://doi.org/10.1504/IJIMA.2021.118266.

W

Waqas, Muhammad (2021) What drives Muslim Malaysian consumers’ general attitude towards religious advertising? Journal of Islamic Accounting and Business Research, 12 (1). pp. 97-111. ISSN 1759-0817, DOI https://doi.org/10.1108/JIABR-01-2020-0030.

This list was generated on Sat Apr 20 13:34:19 2024 +08.

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