Rasiah, Rajah and Ng, Yin Kuan and Cheong, Kee Cheok (2024) Mediating and moderating effects of social networks and business environment on the relationship between entrepreneurial orientation and sustainable competitive advantage among small and medium Malaysian firms in Cambodia. Asian Journal of Technology Innovation, 32 (1). pp. 182-203. ISSN 1976-1597, DOI https://doi.org/10.1080/19761597.2023.2180042.
Full text not available from this repository.Abstract
This study seeks to examine the relationship between entrepreneurial orientation (EO) and sustainable competitive advantage (SCA) with social networks (SNs) as a mediator and the business environment (BE) as a moderator among Malaysian small and medium enterprises (SMEs) operating in Cambodia. Using a snowballing sampling methodology, the study gathered data from 103 SMEs to undertake the moderation-mediation analysis. The findings show that SN mediates and BE moderates the association between EO and SCA, demonstrating that entrepreneurs focus on leveraging external resources to compete in the marketplace, especially when embedded in a highly dynamic but hostile BE. The evidence shows that a profound understanding of small business internationalisation and operational factors can assist home and host governments to support better the relocation and functioning of SMEs abroad.
| Item Type: | Article |
|---|---|
| Funders: | None |
| Uncontrolled Keywords: | Entrepreneurial orientation; Sustainable competitive advantage; Social networks; Business environment; SMEs; Cambodia |
| Subjects: | H Social Sciences > HB Economic Theory H Social Sciences > HB Economic Theory > Business cycles. Economic fluctuations H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
| Divisions: | Deputy Vice Chancellor (Academic & International) Office > Asia-Europe Institute Faculty of Business and Economics |
| Depositing User: | Ms. Juhaida Abd Rahim |
| Date Deposited: | 17 Oct 2024 04:01 |
| Last Modified: | 17 Oct 2024 04:01 |
| URI: | http://eprints.um.edu.my/id/eprint/46070 |
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