Husain, Haslina and Abdullah Sani, Mad Khir Johari and Susetyo-Salim, Tamara Adriani (2022) Social media capabilities in academic libraries: Influence on librarians’ agility and relationship quality (librarian – user): Descriptive study. In: 5th International Conference on Information Science, 20-21 September 2022, Penang, Malaysia. (Unpublished)
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Puan Haslina Husain 5th International Conference on Information Science Abstract.pdf Download (91kB) | Preview |
Abstract
Social media plays an important role in libraries today. Hence, this study aims to measure the level of social media capability in academic libraries. It also aims to determine the significant impact of social media capability on librarians’ agility and, in turn, the impact of librarian agility on relationship quality. Lastly, it examines how library policy moderates the relationship between librarians’ agility and relationship quality. The participants comprised randomly selected academic librarians from Tun Abdul Razak Library, Universiti Teknologi Mara, Shah Alam, Selangor. Quantitative data were collected using a survey questionnaire distributed online through Google Form. The study adopted the survey methodology and involved 30 librarians working in Tun Abdul Razak Library. The findings suggest that the respondents have a high social media capability. Furthermore, social media capability significantly affects librarians’ agility, and librarians’ agility also has a significant impact on relationship quality. Another notable finding is library policy moderates the relationship between librarians’ agility and relationship quality. The findings can be used by relevant authorities to further improve their social media capability to cultivate better relationship quality between librarians and clients.
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Funders: | UNSPECIFIED |
| Uncontrolled Keywords: | Social media capabilities; Academic libraries; Influence; Librarians’ agility; Relationship quality |
| Subjects: | Z Bibliography. Library Science. Information Resources > Libraries > Library science. Information science |
| Divisions: | Library |
| Depositing User: | Ms Noorsuzila Mohamad |
| Date Deposited: | 30 Jan 2023 07:50 |
| Last Modified: | 30 Jan 2023 07:50 |
| URI: | http://eprints.um.edu.my/id/eprint/38216 |
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